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Video

Muslim Fashion Designer

28 April 2008

The speakers are Muslim fashion designer Brooke Samad of New Jersey and James Hunt, director of entrepreneurship at Georgetown University.

This video was produced by the Bureau of International Information Programs in April 2008.

00:00:00.077,00:00:05.010
Brooke Samad: I used to wear my
own, home-grown
creations to high school.

00:00:05.010,00:00:22.053

I always liked the feeling of
making something
from my own hands.

00:00:22.053,00:00:25.040

Samad: I started my business
about two-and-a-half years ago.

00:00:25.040,00:00:29.017
I took my own experience as
being a Muslim woman who was
kind of a

00:00:29.017,00:00:34.057
frustrated shopper finding
suitable modest clothing that
was cool and young and hip.

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So I decided to go back to
school for fashion design.

00:00:36.093,00:00:40.047
I did a one-year program in New
York City.

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James Hunt: Entrepreneurship is
the art of an individual, a
business person

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or someone who isn’t a business
person, coming up or innovating

a concept

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and building a business plan and
a business around that concept.

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Samad: We went to a community
bazaar, and it actually did
really well.

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We just sold long skirts with no
slits. I turned it into a full
line.

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We have shirts, skirts, pants,
jackets.

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I like being different from
everyday design and

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everyday clothing and kind of
offering something unique.

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It was really hard, and it’s
still hard, actually; I feel
like I’m still

00:01:13.040,00:01:16.010
in the initial stages and still
making a lot of
mistakes.

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But my father told me,
“something in motion stays in
motion, so just go for it.”

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Hunt: It’s not hard to start a
business in the United States.

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What’s hard is to be successful
with the business.

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Samad: My husband was a huge
supporter. You know my husband
has to

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support me to put with all my
clothing
everywhere.

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The fashion industry is a tough
place. It’s just such a
fast-paced industry,

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and there so much money on the
line. You fail, you try again.

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Samad: Doing my own business
from the perspective of being a
Muslim woman,

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it definitely connected those
two worlds, my passion for

fashion and then

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my passion for my religion. My
clothes are pretty mainstream.

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Maybe I have a certain style or
a certain cut that they like,

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and it’s not about religion at
all — it’s just
about their choice.

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As a designer you have to know
who your customer is.

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You have to tweak what you’re
doing creatively to fit into the
business side.

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Hunt: Today women are finding a
great place in the
entrepreneurship culture.

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There are a lot of support
systems in the communities

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around the United States that
help women get their start.

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Samad: If you have the will,
there’s nothing standing in your
way.

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Like the day I went to register
my business —

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I felt like it was such an
amazing accomplishment.

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And there’s no impediments. The
door is open for anything.

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America is a place where there’s
all different
types of people

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and there’s something for
everybody here.